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Identity packages.

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What’s in a contemporary identity system? To establish yourself or your company as a credible source in your market, you need to produce certain pieces at a minimally acceptable level of quality. The absolute...

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Here’s a business card that works so hard …

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…It could pull a Hemi®. I have a great printer that does a thousand business cards for under $30, delivered, in full color on both sides. For about $100, they’ll do a fold-over — a little...

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Web video.

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Make your website a TV channel . . . And your company, your people and products...

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Almost Heaven . . .?

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With apologies to John Denver for that headline, I just realized the world...

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Read the book!

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I’ve written a book for financial people and other folks who advise...

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Sew It Seams.

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When a fashion-fabrics retailer decided to dress up her brand, her website got...

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R-F Pasta.

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When a regional noodle maker wanted to cook up some buzz, our sweepstakes...

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